Monday 27th November 2017


Aerium and Allied London has let 37,000 sq ft of space at Herbal House, in Clerkenwell, London, to PhotoBox Group.

The digital consumer service for personalised products and gifts, which includes brands PhotoBox, Moonpig, Hofmann and posterXXL, has agreed a 10 year lease for the basement, lower ground, ground and first floors of the 10-storey building.
Herbal House, which dates back to the 1920s and was the former home to the Daily Mirror printing works, has been redeveloped by owner Aerium and development manager Allied London.
Robin Carr, co-chief investment officer at Ærium, said: “PhotoBox Group is exactly the kind of high-quality creative business that we hoped to attract to this state-of-the-art office development, with its pre-letting acting as a strong endorsement for Herbal House.
”The building’s striking design is a celebration of its industrial past whilst the integration of modern features deliver innovative and flexible workspace, all in a prime central London location. With six floors remaining, we look forward to announcing new lettings in due course.”
In total, Herbal House will comprise 115,000 sq ft of space, with over 100,000 sq ft devoted to workspace.
Jody Ford, chief executive of Photobox Group, said: “We are delighted to return to our roots north of the river, in an area which is synonymous with creativity and digital innovation. Herbal House is steeped in printing history, and we look forward to maintaining its legacy and writing our next chapter as Europe’s leading group of personalisation businesses.”
Noble & Harris acted for Photobox Group and JLL acted for the landlords.

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